What is one simple way of enhancing the overall customer experience? Email marketing. Our team of email marketing specialists creates custom email templates and monthly email campaigns that reach out to your customer database, assist with customer retention and position your company as a relevant industry leader. Because emails go directly to your customer’s inbox, they are one of the strongest tools for branding, developing top-of-mind awareness, and creating loyalty.
Custom Email Marketing Enhances Your Brand
Email marketing works best when it is a part of the inbound marketing process. And at MarketingXchange, we don’t just create email newsletters. Our team tracks analytics, learns what components are most important to your customers, and enhances your next email marketing campaign by using this information to generate more quality leads.
How Does the MarketingXchange Email Marketing Process Work?
Our email marketing team works with the email software, MailChimp. So the first thing that we do is create a custom MailChimp account for your company. This includes importing your customer database and designing custom email templates for branded newsletters or company specials. Already have an account using different email software? No worries! Our team is well versed in Constant Contact & other software too.
The next step we take is creating the content. The members of our email marketing team are experts in creating custom, branded content that reflects your company and speaks to your target market. We take the time to get to know your company so that your email marketing resonates. From blog posts to infographics to ebooks, we create the necessary components to make your email campaigns resonate with customers & potential customers.
Custom email campaigns or monthly newsletters? We do both. Whether you are looking for custom email campaigns or a consistent monthly newsletter, the MarketingXchange team has the skills to reach and engage your audience with each email.